With its new exhibition under the title of Azzedine Alaïa in the 21st Century, the Groningen Museum celebrates this century's most brilliant creations by the Tunisian-born French fashion genius. One of the most admired contemporary fashion designers, Azzedine Alaïa - a cult name and living legend - is sometimes described as one of the last still-active genuine maîtres of haute couture. His clothes, embodiment of glamour, self-confidence and sensuality, are at the same time something very much like a second skin, perpetually challenging any preconceptions of the human body and material. A true fashion architect and a confirmed perfectionist, he knows/feels woman, her body and essence, as precisely as a great violinist does his instrument. In the world of fashion, Azzedine Alaïa enjoys the status of an independent genius, choosing not to follow the season's trends, constantly perfecting and interpreting the 'golden canon' of his own style, which includes his dresses that are simultaneously a second skin and a work of art. Each of the garments designed by Azzedine Alaïa looks as it it was created for its owner. In a way, Azzedine Alaïa is the Greta Garbo of the fashion world (incidentally, the famous recluse is said to have visited the designer's salon), preferring to stay in the shadow and avoid the glare of the spotlight. An aesthete to the smallest detail, Azzedine Alaïa fiercely guards his own privacy. He counts all of the most glamorous supermodels of their time among his avid fans; even at the height of their fame, most of them have been only too happy to work for Alaïa for free.
Each of the exhibition rooms is dedicated to a different material favoured by the designer in his collections: velvet, fur, wool, leather, cotton, chiffon and knitwear.
9711 ME Groningen
Keywords: Groningen, exhibition