Ferrari: Under the Skin, Design Museum, November 15 – April 15, 2018
London’s Design Museum is celebrating an icon in another genre. Ferrari: Under the Skin marks 70 years of glamour and passion since the company came out with its first model, the 125 S. The hum of a Ferrari motor is music to the ears of auto lovers, and the fabled Italian automaker is undoubtedly the best-known name in all of car history. The Ferrari concept unites all of the madness of humanity and consumer culture: technology, speed, power, lust, thrill... As founder Enzo Ferrari once said, ‘The Ferrari is a dream – people dream of owning this special vehicle, and for most people it will remain a dream, apart from those lucky few.’ The exhibition at the Design Museum contains a few particularly rare Ferraris, Michael Schumacher’s prize-winning Formula One car, hand-drawn sketches, filmed interviews, and, of course, many stories about some of the most intriguing Ferrari owners and their driving habits.
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